Meet your new favorite smartwatch
Tracker of the Year 2023
“I traded in my Apple Watch for a NOWATCH and I'm never going back.”
“Rivals the best smart watches and Oura in functionality, whilst offering a more pleasing user experience.”
“I can see everything about my health, track my sleep, and better understand moments of stress.”
“NOWATCH doesnt distract me or annoy me with notifications and I only have to charge it every 5 days.”
“I had a smartwatch that constantly demanded my attention. NOWATCH doesnt have that downside.”
“NOWATCH has been hugely insightful in understanding how my body and mind are connected.”
“Both the design of the watch and the accompanying application are beautiful and promote tranquility.”
“The first stylish wearable!”
Feeling good is a skill worth training.
Change your relationship with stress.
Learn how the choices you make today affect your health tomorrow.
Made by scientists. Personalized to you.
Our algorithms are based on your unique physiology for the most accurate insights into your health.
Stress Gauge
Improve your response to stress
Sessions
Navigate your feelings
Check-In
Check in with yourself
Activity Tracking
Move with intention
Sleep Tracking
Get better sleep
Insights by AI
Connect the dots with AI
“An attractive, stress-monitoring device that doesn't just ape an analog watch: it has a style identity all of its own.”
“A wearable for experiencing life, not optimizing it.”
“NOWATCH nudged me into thinking more about my mental health, almost as if I was being watched over by a kindly mentor.”
Innovative tech designed to help you.
Silent, screenless tracking that doesn’t interrupt your life.
Research-grade sensors
Interactive crown
Feel better for yourself and for those you love
The first interchangeable face on a smartwatch.
Create your style
Customize your smartwatch from strap to finish.
Explore bestsellers.
Visit our store in Amsterdam to experience NOWATCH in person.
Prinsengracht 455, Amsterdam
Open in Google MapsValued by professionals.
Loved around the globe.
Frequently Asked Questions
Where does NOWATCH ship to?
Currently, we ship within the European Union and to Canada, Norway, Switzerland, Turkey, the United Kingdom, and the United States of America.
Customs regulations prevent us from shipping elsewhere but we are exploring how to expand our shipping destinations to include new countries.
Our Fulfilment Team carefully packages your order at NOWATCH HQ in Amsterdam. Typically, we hand it to our partners at DHL Express within 2 business days.
What is your return policy?
We offer a 30-day return policy from the day you receive your order. You can return undamaged items in their original packaging for a full refund or a replacement.
Your feedback is important. Contact our Customer Care Team with any concerns or complaints to help us improve.
How does NOWATCH stand out from traditional smartwatches?
Other smart devices focus solely on exercise or sleep. NOWATCH tracks those metrics but uses them as a tool for monitoring stress.
Stress is a healthy physiological function that helps keep you engaged, motivated, and connected. Learning how your body processes, reacts, or does not react to stress is your best advantage for sustainable mental and physical health.
Small, everyday stressful moments like spilling your coffee, running late to a meeting, or misplacing your keys are all opportunities to learn how to recover and bring yourself back to the Calm Zone—also known as homeostasis. The cumulative effect of how we respond to daily stressors is essential to improving our long-term health.
NOWATCH builds a unique stress fingerprint based on your activity, mood, and heart rate for the most accurate reflection of how your body responds to stress.
How do I set up my NOWATCH for the first time?
To set up your NOWATCH, please watch our onboarding video. Our Customer Care Lead, Selina, guides you through the process: Watch the video here.
Additionally, we have prepared an easy-to-follow written set-up guide: Read the guide here.
If you have any questions or need further assistance, contact our Customer Care Team. We're here to help and will get back to you as soon as possible.
What should I do if I have questions about my NOWATCH?
If you have questions about your NOWATCH, please visit our Help Center for troubleshooting tips and solutions. For personalized assistance, don't hesitate to reach out. We're available through live chat during business hours for immediate help. Alternatively, you can always email us, and we'll get back to you as soon as possible.
